Press and Media

Handmark Spins off Mobile Publishing Business as FreeRange360

Portland, Oregon (USA) - September 9, 2011 - Handmark, together with FreeRange360, today announced an agreement to spin off its Mobile Publishing Business. Effective today, FreeRange360 will now run the mobile publishing business independently, including new and existing partners. Formally known as FreeRange Communications, the company was acquired by Handmark in 2009. FreeRange 360 returns to the management of its founding team based in Portland, Oregon (USA).

“This represents a strategic move for both companies to support focused growth,” said Paul Reddick, CEO of Handmark.

Since 2009, the companies successfully co-launched more than 250 multi-platform mobile applications for leading publishers worldwide including: New York Daily News, Forbes, Newsweek, Thomson Reuters, American City Business Journals, Freedom Communications, The Independent, London Evening Standard, Goal.com and Madison Square Garden.

FreeRange360 will continue to provide a complete multi-platform mobile solution for publishers and media companies supporting multi-platform app development, advertising, multi-channel distribution, in-depth analytical reporting, marketing support, and ongoing innovation through engaging relationships with handset manufacturers, mobile ad networks, and operators.

“We are very excited to launch FreeRange360 and continue to focus on our vision of helping media companies and publishers make the transition to mobile,” said Jon Maroney, Founder and President of FreeRange360. “There is a tremendous opportunity for content producers to generate substantial new revenues on mobile, and FreeRange360 will continue to remove the complexities for our partners.”

Handmark will continue to provide innovative mobile solutions for carriers, handset manufacturers, and other partners as a leading mobile development and distribution company.

About FreeRange360
FreeRange360 provides a complete multi-platform mobile application solution for publishers. The Portland, Oregon based company supports many of the world’s leading publishers and media companies including American City Business Journals, Freedom Communications, Thompson Reuters, The Independent, London Evening Standard, and Goal.com. FreeRange360 offers a complete mobile solution through the development, advertising, distribution, analytical reporting, marketing support and ongoing creativity and innovation of engaging mobile applications. For more information, visit www.freerange360.com.

Contacts:
Jon Maroney
Founder and President, FreeRange 360
jmaroney@freerangeinc.com
US: (+1) 503/703-7170

Rodrigo Arias
Partner Development and Marketing Manager, FreeRange 360
rarias@freerangeinc.com
UK: +44 7950 454 346